INSPIRED BY THE ABYSS
Discover our Twisted line of care and styling with Flexi Alg™ Complex - the world’s most powerful lineup of curly hair products.
In the hidden depths of the oceans, underwater plants evolved and developed a unique bio mechanism to flexibly follow the waves of the oceans. One of them: red seaweed.
Sebastian introduces Flexi Alg™ Complex, a breakthrough technology with carrageenan - red seaweed extract – curly hair products that infuse curls with same elasticity of underwater plants to resist the stress of elemental forces. A special blend of Carrageenan, Panthenol and Glycerin to bring elasticity, bounciness, moisture, definition and anti-frizz protection to curly hair.
Introducing Twisted curly hair products. Inspired by the abyss. Empowered by science.
In the hidden depths of the oceans, underwater plants evolved and developed a unique bio mechanism to flexibly follow the waves of the oceans. One of them: red seaweed.
Sebastian introduces Flexi Alg™ Complex, a breakthrough technology with carrageenan - red seaweed extract – curly hair products that infuse curls with same elasticity of underwater plants to resist the stress of elemental forces. A special blend of Carrageenan, Panthenol and Glycerin to bring elasticity, bounciness, moisture, definition and anti-frizz protection to curly hair.
Introducing Twisted curly hair products. Inspired by the abyss. Empowered by science.
A NEW STYLE VISION
TWISTED INSPIRATION
“The deeper we went, the closer we got to this life at the bottom of the ocean, and the more fascinating it proved to be. It gave us so many ideas for the shapes we could create with the hair, how we could work with wet and dry hair, and how we could bring this elastic flexibility to life. You’ll see how, when we work with the new tools and the Flexi Alg™ Complex, these beautiful, fluid and organic shapes come bursting to life.”
Shay Dempsey, Sebastian Global Art Director
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#CURLPOWER
Go behind the scenes of the TWISTED photoshoot, and discover how this new iconic line-up came to life.

WHAT'S NEXT
