METAMORPHIK A/W 2015
THE INSPIRATIONGlobal Art Directors Michael Polsinelli and Shay Dempsey step inside the Sebastian laboratory to experiment and explore the phenomenon of metamorphosis, with a vision to change the state of hair and unlock new possibilities for artistry.
SHAY: "Carnauba wax came back from the lab and surprised us. It wasn’t solid or tough, but liquefied like honey. When it met the surface of the hair, it transformed into a vinyl-like rubber.”
MICHAEL: "“The ash and the wax expanded our vision. They opened up possibilities we hadn’t even imagined."
Inspired by nature at its most creative, Sebastian sourced two powerful but opposing raw elements – volcanic ash and carnauba wax – infusing them with the latest technology to create potent new products that shift from the pack to the hand to the hair, in a constant chain of Transformation.
Discover our new icons: Resintek and Eruptek.
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